The diverse and fast-paced world of ICT requires the timely and accurate delivery of information and news to those who are the decision-makers and purchasers. Evolution P.R. offers an excellent service at a cost that displays remarkable value. Evolution P.R. is a small business that provides personal attention to its clients; ensuring deliverables are met with both care and attention to detail.

Evolution P.R. stands out among its competitors through the central ideal of creating a valued relationship with its clients and its willingness to "go the extra mile". Evolution P.R. aims to continually renew the perception of goodwill and value that is so often seen only at the beginning of the corporate-PR relationship, yet lost so soon after.

Evolution P.R. is a public relations company that started conducting business in March 2004 and is owned by Liesl Simpson. The company offers a quality-driven, public relations service to businesses in the ICT sector.

Evolution P.R.'s primary service is to provide a quality-driven, public relations service for ICT-focused businesses in South Africa. Press releases, opinion pieces, case studies, sales wins and interviews with key journalists and editors form the main thrust for disseminating information about clients and reaching the intended target market. The Internet and online ICT journals are used extensively as media distribution channels, as well as national print media where necessary.

Liesl Simpson has worked for almost a decade in the ICT sector in South Africa for corporates such as Hewlett Packard, before moving into public relations over six years ago. Her clients in this capacity have included major industry players in the ICT market such as Network Associates; Grintek Telecom; Drive Control Corporation, Staffware, Workgroup, and Johnson Controls.

Liesl delivers the critical public relations knowledge and experience to Evolution P.R. and drives the key areas where customers sense the greatest value.

Kathryn Language has 10 years' experience in ICT and business journalism and has contributed to numerous ICT trade publications, in-house journals and special research projects as editor, consulting editor, project manager and writer. Her work covers the development and implementation of ICT solutions in the enterprise, SME sector and government.